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How to write persuasive marketing content that drives high-quality leads.
Your investment in content marketing should never be a wash—it’s a marketing spend that connects to your broader business goals, drives revenue, and has a clear ROI. Through persuasive language and SEO, your content marketing can bring in a predictable stream of qualified leads and can encourage a purchase or conversion. This workshop will help you turn your content into compelling, persuasive content that sells.
This workshop is for individual contributors and content teams looking to create effective content that drives a measurable impact.
What you’ll learn
- How to make the case for content marketing and get CMO buy-in
- How to think of your content as a profit driver with measurable impact
- How to integrate SEO into your daily content marketing activities
- How to turn your content into compelling, persuasive content that sells
- The roles of brand content vs. product content
Need a boost? Apply for a Smart Savvy Scholarship!
Interested in attending this workshop? Need some financial assistance? We can help. There are limited Smart Savvy Scholarships available for Content That Converts and you could qualify! Complete our inquiry form to find out if you qualify.
Monday Creative , Co-Founder and Head of Engagement